Brian Eno, Karl Hyde and Warp have released a augmented reality app, Eno • Hyde, as a promo for the new Eno/Hyde album, Someday World.
Eno • Hyde takes the classic medium of vinyl and marries it with image recognition and augmented reality technology, in a melding of analogue and digital worlds.
After downloading the application for free, fans can use their iOS device to watch and explore as new ‘outsider architecture’ metropolises spring into life around their vinyl copy of the album. If you have a digital copy of the album, you can also use the app at the Eno/Hyde site.
The app is a free download from the App Store.
I tried this, and it was interesting for the length of the song, but it’s not anything that held my interest any further. You can tap on the little shapes and they’ll seem to disappear for a few seconds, but your gestures don’t seem to affect the music in any way at all! I guess I was expecting something a bit more interactive from Mister Eno, so this app was a letdown. I’ve already deleted it off my phone. Nice idea though!
Love Brian Eno work, but this is a flop I’m afraid…
I saw Eno and Hyde on Jools Holland’s show a couple of weeks ago – very disappointing.
Oh sweet, another toss-away gimick app. Next.
a free ios app to sell vinyl ?
i really feel sad for this coming generation ..
in the next 10 yeas all they will know is vr and augmented reality
staring at their phone and waving in the air while life passes them by
been there done that
Why has our hero put this album out? We can write better tracks than this! That is not meant to be said of any Eno album….Horror.
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